GreenfieldNOW.com
search all things local
     
Blog Home |  Email Author  |        Welcome to MyCommunityNOW - Blogs Sign in | Join

Brookfield Wannabe

Roxanne Suson, a Brookfield native and graduate of Brookfield East High School, provides readers with an eclectic mix of topics. Once a trial attorney, now a full-time mom, Roxanne blogs about the happiness, sadness, and absurdity of life and family in the suburbs.

In the Eyes/Ears of the Beholder

By Roxanne Suson
Friday, Oct 3 2008, 12:40 PM

I'm not talking about beauty.  I'm talking about what offends you.  Two interesting situations came up recently.  I'd be interested in knowing what you think.  (As always comments are being moderated.)

Situation 1 

I was shopping yesterday at a grocery store in the Brookfield/Elm Grove area.  While waiting in line, I scanned the magazines at the checkout.  I noticed that one magazine was almost fully obscured from my view by a black, rectangular piece of something like light plywood.  I couldn't tell what magazine was behind it, so I pulled it out. After seeing what was on the cover, I did a quick check of the other checkout lanes.  The magazine was covered up in all the lanes that it was in.

The magazine was "People".  On the cover, a picture of Clay Aiken holding his new baby.  The headline, printed in bold letters, was "Yes, I'm Gay". 

 

Situation 2 

The Spouse's company has been running a series of radio ads.   A recent ad, written by one of the ad agency's employees, used the word "gypped." In the ad, it was  used as a synonym for the word "cheated."  After about a week, a message was left on the company's voice mail.  The caller, offended by the ad, called the Spouse's company "idiots" and "bigots," with one or two expletives thrown in for good measure.

The problem?  The word "gypped" is a racial or ethnic slur against gypsies, which the Spouse discovered after googling the word.  Here are some of the links found:

Defective Yeti and Houston Chronicle

The Spouse didn't know this and, that night, asked me what I thought of the word "gypped," without telling me about the offended caller.  I answered that I might have just used the word "cheated," but the basis for my answer was because I wouldn't use "slang" in the ad, not because I knew it was offensive.

The Spouse's company has pulled the ad. 

Another interesting point is that someone at the ad agency flagged the ad for the reason outlined above, but after discussion, the powers that be at the agency decided that the flag was just an "overreaction". 

Comments

Cindy   

Whoa! to the magazine cover being hidden. Obviously it wasn't my local Pick N Save. I tend to consider People magazines offensive anyway. Maybe they should continue to cover it.

October 4, 2008 7:50 AM

Marvelous Marv   

I am a Filipino-American and I am not looking to be offended when someone declares that they "flipped out."  The idiot who left that phone message was a coward looking to be offended.  Perhaps they forgot their meds that night (no offense to the mentally ill).  Boy, it sure is hard to say anything these days without possibly offending someone.  That anonymous (I'm presuming they didn't leave a name--except possibly on the caller ID) offended person needs to get a grip (no offense to film crew members.)

October 5, 2008 12:38 AM

Marvelous Marv   

Just curious, by the way, whether the offended person in situation 2 uses the name of our Lord in all his expletives.  Being a Christian, myself, I am offended when people do that.   Even if people don't mean to be offensive when they use the Lord's name as a curse, it is blasphemy.  And I think it's different than saying "gyp" which is at best questionably linked to Gypsies.  How would people feel if I used their mother's name as a curse, like the Lord's name?  And EVERYONE knows what it means when you use Jesus's name in vain, unlike "gypped."

October 5, 2008 12:47 AM

Leave a Comment

Please Sign In to post comment.